Promotion

Our promotion programs encourage local shopping, bring visitors to town, and engage residents

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Emporia Main Street's PROMOTION programs are run by a committee of volunteers along with Main Street staff. Our promotion activities are focused on drawing visitors through year-round events, promoting local shopping, and marketing Downtown Emporia as a destination.

Emporia Main Street hosts or supports over 40 events each year. Our largest event, the Dirty Kanza Finish Line Party, brings over 10,000 visitors to downtown Emporia. Our Midnight Madness shopping event boosts sales at retailers throughout Emporia. All of our events promote a positive image of our community to both visitors and residents.

Whether we're putting on an event or reaching out through marketing, our promotion activities are designed to encourage economic activity and investment in our community.

 

Promotion Programs

Events

Emporia Main Street and the Promotions Committee host some of Emporia's biggest events, drawing thousands of visitors and locals each year. View our event calendar to see what's next.

Traffic Builders

Our events are designed not only to elevate the community, but also to provide exposure and foot traffic to our member businesses. Learn more here, and then contact us to register for an event!

Marketing Opportunities

Let us help promote you! Get your business in front our followers and other members.

Gift Certificate Program

Our gift certificate program is free for member businesses and encourages local shopping.

Interested in Joining the Promotions Committee?

The Promotions Committee is great for those who like to help to plan events! Click the button below if you'd like to join!

Promotion Education

Motivation Selling

By Casey Woods | April 18, 2019

When most of us think about the buying process for products or services, we often simplify the motivations of our customers.  The “why” behind the purchase motivation simply becomes “because they needed/wanted it”.  Understanding the true motivations behind consumer spending can allow your business to alter products, services, and marketing to improve sales. Motivation selling…

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National Main Street Conference Kansas City – A unique traffic builder for your business

National Main Street Conference Kansas City – A unique traffic builder for your business

By Casey Woods | March 13, 2018

The National Main Street Conference is March 25th through the 28th in Kansas City, Missouri.  Due to the proximity of the conference to Emporia, and our location on a major highway system that communities may use to access the conference, Emporia Main Street is engaging in some efforts to capture traffic.  We need your help…

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Year in Review 2017

By Casey Woods | December 26, 2017

Each year we take one e-news and dedicate it towards looking back over the previous year. We don’t want to linger in the past, but we do want to recognize what occurred as we continue to push forward. A lot was accomplished in 2017, and we anticipate a lot of excitement for new initiatives next…

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2016 Year in Review

By Casey Woods | December 30, 2016

Emporia Main Street works with a variety of members and partners to push new initiatives and create new opportunities every year.  We appreciate everyone’s support as we work to create a better Emporia, and it is important to occasionally look back at what has been accomplished before moving forward.  The following is a brief look back at…

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Thanks For Making Us Number One

By Casey Woods | July 20, 2016

A little preface to the press release we sent out in conjunction with the award announcement: The Top 10 Best Main Streets Award nominees were chosen by a panel of economics experts that have access to economic and community data from cities- large and small- throughout the United States.  Simply being nominated for our innovative…

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Four Point Refresh

By Casey Woods | June 7, 2016

Those of you that are familiar with the Main Street concept understand that we have a four point strategic approach.  The four points are:   Organization- Capacity Building, volunteer recruitment, grass roots training, fund raising, membership, branding and community promotion   Promotion- Events, activities, marketing and branding to either build consumer traffic in the immediate…

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