Promotion

Our promotion programs encourage local shopping, bring visitors to town, and engage residents

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Emporia Main Street's PROMOTION programs are run by a committee of volunteers along with Main Street staff. Our promotion activities are focused on drawing visitors through year-round events, promoting local shopping, and marketing Downtown Emporia as a destination.

Emporia Main Street hosts or supports over 40 events each year. Our largest event, the Dirty Kanza Finish Line Party, brings over 10,000 visitors to downtown Emporia. Our Midnight Madness shopping event boosts sales at retailers throughout Emporia. All of our events promote a positive image of our community to both visitors and residents.

Whether we're putting on an event or reaching out through marketing, our promotion activities are designed to encourage economic activity and investment in our community.

 

Promotion Programs

Events

Emporia Main Street and the Promotions Committee host some of Emporia's biggest events, drawing thousands of visitors and locals each year. View our event calendar to see what's next.

Traffic Builders

Our events are designed not only to elevate the community, but also to provide exposure and foot traffic to our member businesses. Learn more here, and then contact us to register for an event!

Marketing Opportunities

Let us help promote you! Get your business in front our followers and other members.

Gift Certificate Program

Our gift certificate program is free for member businesses and encourages local shopping.

Promotion Committee Volunteers

Adam Eimer
Uncommon Threads

Brad Harzman
USD 243

Kelly Mayer
Emporia Convention & Visitors Bureau

Becky Smith
Twin Rivers Winery & City Commissioner

Patti Canson

 

Kim Redeker
Sweet Granada

Michele Boyce
KVOE

Kristy Bayer
Emporia State University

Interested in joining the Promotion Committee?

The Promotions Committee is great for those who like to help to plan events! Click the button below if you'd like to join!

Promotion Education

How Has the Pandemic Impacted Your Brand?

By Jessica Buchholz | June 30, 2020

There are wonderful people that work very hard to understand the world around them for the benefit of others. These people aren’t simply watching TV, reading commentary, or listening to podcasts; they are collecting data and refining raw information into something useful. When variables hit a market, shifts in consumer buying patterns and perceptions are…

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Radical Transparency: Your customers, staff, and the general public need to hear from you in a different way RIGHT NOW

By Jessica Buchholz | June 26, 2020

We have many positive traits in the Midwest. The people here work hard, they are punctual, people believe in teamwork, and they typically value getting things done. One of the negative traits we sometimes experience is out ability to deal with knowledge vacuums. When we don’t know something, instead of simply saying “I don’t know”…

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Diversifying Sales Outlets. Extending Your Sales Capabilities Beyond Your Four Walls.

By Jessica Buchholz | June 19, 2020

If there is one strategy that Covid-19 has accelerated for businesses, it is the adoption of technology to extend sales outside the traditional business physical space. Restaurants are promoting curbside delivery through on-line platforms to increase sales in an environment where occupancy has been cut in half, and online platforms allow for order placement without…

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Support Local Restaurants

By Jessica Buchholz | March 20, 2020

Dear Community Members and Business Owners Right now, several of our local businesses need our support more than ever. The Flint Hills Community Health Center in conjunction with the Lyon County Board of Health announced that: effective as of 8 AM Friday, March 20 all large public gatherings of people in Lyon County including all…

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Curbside Assistance to Businesses

By Jessica Buchholz | March 19, 2020

Due to the Covid-19 pandemic, individuals have been advised to stay away from certain business types.  Restaurants, bars, retailers, and entertainment venues have been hit particularly hard by a sharp and unanticipated drop in traffic and sales.  Curb side pick-up is an option that some restaurants and retailers are using to encourage product sales and promote some…

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THE FUTURE OF RETAIL

By Casey Woods | March 4, 2020

National trends and analysis help us project a pathway to success General technology, automated integration, and web based sales have impacted almost every industry. Retail isn’t immune to changes in technology and shopping preferences, but new trend data suggest that retail of the future will need to take very specific steps to grow. Emporia Main…

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