Emporia Main Street's PROMOTION programs are run by a committee of volunteers along with Main Street staff. Our promotion activities are focused on drawing visitors through year-round events, promoting local shopping, and marketing Downtown Emporia as a destination.
Emporia Main Street hosts or supports over 40 events each year. Our largest event, the Dirty Kanza Finish Line Party, brings over 10,000 visitors to downtown Emporia. Our Midnight Madness shopping event boosts sales at retailers throughout Emporia. All of our events promote a positive image of our community to both visitors and residents.
Whether we're putting on an event or reaching out through marketing, our promotion activities are designed to encourage economic activity and investment in our community.
Our events are designed not only to elevate the community, but also to provide exposure and foot traffic to our member businesses. Learn more here, and then contact us to register for an event!
Interested in Joining the Promotions Committee?
The Promotions Committee is great for those who like to help to plan events! Click the button below if you'd like to join!
Anyone associated with the Emporia Main Street Promotions Team will tell you that we break down promotional events into two distinct categories: those specifically designed to create spending in targeted businesses, and those meant to generate traffic that creative businesses can take advantage of. Main Street works for the collective good, and some activities are…Continue Reading >
Independent businesses are obviously a huge part of the fabric of our community in Emporia. For years, stagnation and low occupancy rates crippled the downtown area, but as focus has turned away (not quite completely) from big box stores and looked more favorably on small mom and pop shops, independent businesses have seen a sort…Continue Reading >
The Emporia Main Street Annual Meeting tends to emulate the organization itself. We have a group of super busy people that get together to honor productivity and offer thanks to those people making tangible improvements to the community, then we start working on making the future even better. This year’s tribute to Steve Hanschu made the…Continue Reading >
Emporia Main Street is a results oriented organization. The culture of measurable activities that push for community growth has been fostered by you, our membership, since the inception of the program in 1991. Each year, we look back briefly to assess what was accomplished during the calendar year, and we utilize your feedback to help…Continue Reading >
Through the Promotions Point in the Main Street concept, we focus on community marketing, the production of “register ringers” (like Midnight Madness or the Shop Hop) and “gathering” events (like the Great American Market and Dirty Kanza). These three different promotional mindsets have different purposes and require alternate tactics for businesses to fully realize potential…Continue Reading >
This is the final blog post in a 6 part series of The Taste of Emporia vendor Q&As that lead up to the event tomorrow! Damian Garcia is the Director of Sales & Marketing for Dark Horse Distillery. Q: What can you briefly tell us about Dark Horse Distillery? A: We’re a family owned and…Continue Reading >