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Gen Z

Economic development and community based planning is a long proposition.  We often will engage in planning procedures today that don't bare full fruit for a decade (or two).  In other...

Motivation Selling

When most of us think about the buying process for products or services, we often simplify the motivations of our customers.  The "why" behind the purchase motivation simply becomes "because...

For The Love…

Between the news, the weather, and the constant pressure to succeed, many entrepreneurs can lose sight of what is going right with their community.  So, we asked people what they...

Property Opportunity

Location, Location, Location used to stand out as the major indicator of potential success for businesses and organizations.  While location is still very important, we have a better understanding of...

The Next Vision

Emporia Main Street separates development strategies into a series of visions that last about a decade.  The declarative vision statements set priorities within organizational work planning to achieve standards set...

2018 Recap

The end of the calendar year gives us the opportunity to look back, before we press on with a busy 2019.  We show our appreciation for your support through service,...

Your Daily Business Journal

Modern entrepreneurs can suffer from information overload.  Every media outlet has a plethora of data that they can present to businesses in the process of making informed advertising decisions.  The...

Being Relevant

Every business, organization, or non-profit should consistently ask themselves: "why am I absolutely necessary in the lives of my consumer?"  Necessity can mean something different depending on your stage of...

When Options Are Flying At You How Do You Decide?

When we communicate with entrepreneurs, we always ask "what weren't you adequately prepared for?", and the answer we typically get back is "the amount of decisions we have to make." ...

Adjusting Headings

In the Main Street world, there is a concept called "entrepreneurial friction" (some refer to it as entrepreneurial density).  Essentially, when entrepreneurs are in close proximity and can communicate with...

Volunteerism

Volunteering simply requires ideas, passion, and a belief in something larger than yourself. Emporia Main Street, like many organizations, is highly dependent on volunteers to achieve success. We have an...

Creating Employee Intersections

Most of us have been in the unenviable situation of needing to replace staff- quickly. It always seems like you are heading into the busiest time of the year, or...

Incubation- the New(er) Eco Devo

A lot of us hear the constant discussion about how the world "should be", but most of us understand that rhetoric stands in stark comparison to how the world actually...

How Well Do You Know Your Customer?

The National Main Street Conference contained several different learning sessions for attendees. Each year, Emporia Main Street distills the sessions attended by our members and relays the information attained to...

New Retail Trends

During the National Main Street Conference, attendees are often exposed to "future trends" that allow us to better prepare businesses to take advantage of emerging opportunities and to avoid emerging...

Utilization of the Great Outdoors

Spring is officially here, and although the Kansas weather can be a little unpredictable, we can start counting on warmer weather. As the climate gets a little more comfortable, people's...
National Main Street Conference Kansas City – A unique traffic builder for your business

National Main Street Conference Kansas City – A unique traffic builder for your business

The National Main Street Conference is March 25th through the 28th in Kansas City, Missouri.  Due to the proximity of the conference to Emporia, and our location on a major...

HOW TO: Introducing Entrepreneurship

The Main Street staff works with a lot of entrepreneurs. Our close contact with start up and locally owned ventures stems from the facts that most small businesses look to...

Entrepreneurship through Disruption

Every few years a new buzzword emerges within entrepreneurship. The current iteration of fashionable language is "disruption". Disruptive entrepreneurship takes on established industries and economic models and disrupts the status...

External Communication

A couple of editions ago, the e-news focused on internal customer communications. Multiple businesses/organizations reached out with positive comments and additional communications questions, one of those being the consumption of...

Customer Communication

I like attending conferences that are outside of my direct field of expertise. Gathering information from a different perspective encourages innovation. Main Street has always been an entrepreneurial or organic...

Year in Review 2017

Each year we take one e-news and dedicate it towards looking back over the previous year. We don't want to linger in the past, but we do want to recognize...

Plan Now for a Happy New Year! Getting Ready for Retail the Day After Christmas!

The countdown is almost done, and Christmas is almost here!  When Christmas lands on a Monday the consumer dynamics can get a little weird.  The biggest shopping day of the...

Social Media 2.0

Social Media is a good way for local businesses to supplement traditional marketing efforts and conduct business outreach in a more conversational tone.  Outside of the information presented within the...

Supporting Economic Growth

The Emporia City Commission unanimously approved placement of a Property Tax Relief and Economic Development question on the November 7th Ballot.   The wording of the ballot issue is as...

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