Blog
Why Shop Local
The Real Reasons Your Spending Matters We usually hear what we "should do" from a variety of different people every day. One of the "should do" categories we hear about...
The Final Countdown
The Final Countdown As Christmas approaches, store owners (and employees) get tired (and cranky)... Here are a few tips to make that final push to Christmas!...
The Type of Change No One Wants to Talk About
The Type of Change No One Wants to Talk About Substance Over Style I received an e-mail from a local acquaintance that talked...
New Spins on Traditional Promotions
New Spins on Traditional Promotions Draw new people to your business destination Looking to the past for ideas that can be...
Net Neutrality
Net Neutrality How something you have probably never heard of could adversely impact your small business or organization Technology is the great equalizer for many businesses. Because...
Sales Are Alive with the Sound of Music
Sales are alive with the sound of MUSIC Stimulating senses can lead to sales At Emporia Main Street we often talk...
Improving your Cash Flow
Improving your Cash Flow Take some steps now to grow your bank balance later About 99.99% of all businesses...
Play To Our Small Town Strengths
Play to Our Small Town Strengths A lot of big events are coming up, here are some little things you can do to help......
Can Customers Picture Your Products?
Can Customers Picture Your Products? As social media continues to change, maybe Instagram is right for you! They say...
What is Your Building Hiding?
What is your building hiding? Out of sight should be on your mind in your building this (and every) year....
Why is Earth Day Important for Main Street Supporters?
A few surprising facts about environmentalism and preservation Earth Day is today, and I thought it was important to share some very interesting information compiled by the National Main Street...
What is Emporia’s Market Trade Area?
What is our actual Market Trade Area? Where our shoppers are (mostly) from matters In business, we talk a lot about "the market". Identification of customers,...
Are Your Specials Actually Specials?
A little extra thought can improve the effectiveness of your promotional sales Retailers, bars, restaurants and service businesses often struggle with "specials". Financial incentives through discounting can draw consumers...
Business Succession Planning = Business Success!
All good things must come to an end. Whether biology catches up to us, our priorities change or something else happens, all businesses need an "end game". Business Succession can...
